Suzuki introduced the 2009 Equator earlier this year at the 2008 Chicago auto show as the next midsize heavy hitter to enter the segment. Suzuki showcased the Equator in three different variants: RMZ-4 for off-road lovers, Quad for outdoor types, and Quay for boating and water-sport enthusiasts.
The Equator is based on the Nissan Frontier and was redesigned with a number of unique Suzuki elements such as hood, front fenders, grille, bumpers, front fascia, and tailgate. The vehicle also will be available in either Extended Cab or Crew Cab body styles. The bed features a factory-applied spray-on bedliner and an extensive tie-down system with adjustable tracks. The 2009 Equator offers two engine choices: a fuel-efficient 2.5L DOHC inline-four with 152 hp and 171 lb-ft of torque or an optional 4.0L V-6 DOHC engine producing 261 hp with 281 lb-ft of torque.
Will U.S. consumers be willing to buy a Suzuki-badged Nissan Frontier? Or is the rebadged Equator just another copycat doomed to fail?