Sometimes in the face of the newest, hottest technology, it's the vintage models that stand out. At this year's Detroit auto show, the coolest classic was in Land Rover's display.

Actually, it shared an elevated stage with the company's ultra-hip, eco-friendly LRX concept. I climbed up to get a closer look, stepping past the throng of LRX onlookers to see the original Land Rover that stood alone. Turns out it wasn't just a Series I Land Rover -- it's the first pilot production vehicle Land Rover built, number one of 48 built in 1948. The company brought it in from its heritage center in England for the event. Note the canvas top and sides, the aluminum body panels, the agricultural wheels and tires. Sure, it lacks most--all--of the amenities we now take for granted, but it has the work ethic, simplicity, and charm that launched a company that's existed for 60 years. And it serves as a great reminder of how cool the forefathers of modern-day SUVs continue to be.